Simple & Elegant - Multi-Purpose WordPress Theme

Simple & Elegant is, as the name says, an elegant WordPress theme that’s simple to use — made for Instagram creators, yoga coaches, writers and anyone with zero coding knowledge. Careful design detail, four ready-made demos and a pile of premium features, with WPBakery Page Builder and Slider Revolution included.

• Current version: v2.6.6 – August 8, 2026 (changelog)
• Live demo: simple-elegant.heronwp.com
• Online docs: heronwp.com/docs/simple-elegant
• Support: heronwp.com/support

Features

• WordPress 7.x compatible, and always kept compatible with the latest WordPress version
• WooCommerce 9.x & 10.x ready, and kept compatible with newer versions
• 4 prebuilt demos: Simple & Elegant, Photography, Do It Yourself and Feminine
• One-click concept switcher: change the whole look of your site — fonts and colours — with a single click
• One-click import demo: content, settings and widgets end up 100% the same as the demo. No step 1, step 2, step 3
• 100% responsive, looks great on every device, touch and swipe friendly
• Off-canvas menu for mobile, with swipe support
• Retina-ready: icon fonts throughout, so your site stays sharp on MacBook Pro, iPad, iPhone and other retina screens
• Save $64 — WPBakery Page Builder included, plus a set of extra Simple & Elegant elements
• Save $26 — Slider Revolution included, with importable slider zips so you can reuse the demo sliders
• Live Customizer with 300+ options: font face, size, weight, style and text transform for body text, menu, headings, copyright and more — no code
• Unlimited colors for topbar, header, menu, footer, text and almost everything else
• Any kind of font: the full Google Fonts library from a dropdown, plus Typekit and self-hosted fonts
• Header layouts: centred or left–right, with custom padding, background colour and image
• Footer layouts: centred or left–right, in a light or dark theme
• Boxed & wide layout with background image, colour, size and repeat options for boxed mode
• Sticky navigation
• Mega menu and third-level dropdowns, enabled with a checkbox
• Parallax sections using a translate3d technique that overrides the default WPBakery row parallax for much better performance
• Beautiful portfolio with gallery, video and audio formats, plus column, style and image-ratio options: 2 columns, 3 columns, 4 columns
• Multiple single-project layouts, with video and audio supported
• Various blog layouts: standard, grid and list
• Post formats: standard, gallery, video and audio, with video thumbnails pulled automatically from YouTube and Vimeo
• Page layouts: fullwidth, sidebar left, sidebar right, and per-page options to show/hide the title and adjust padding
• Pricing tables and a full element set for building pages fast
• Built-in lightbox: responsive image lightbox based on Magnific Popup
• Side navigation for long pages like history or documentation. Sample
• WooCommerce features: quick view, off-canvas cart, image flip on product thumbnails, shop sidebar, breadcrumbs and YITH Wishlist integration. Sample shop
• Widgets included: MailChimp, Instagram and an image widget using the native WordPress media uploader for banners and about-me boxes
• 40+ social icons: Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn and more
• Plugins supported: WooCommerce, Contact Form 7, Gravity Forms, WPML
• Translation ready: *.pot file included in the languages directory
• CSS & JS minified by default. CSS written in SASS for maximum browser compatibility and easy maintenance
• Clean code & child theme included, easy to adapt
• Free lifetime updates once purchased
• Well documented: heronwp.com/docs/simple-elegant

Credits

Thank you Nelly Shop, Daniel Kim and Pinkerton for the photos used on the demo sites. These photos are for demonstration only and are NOT included in the theme.

Icons and fonts: Font Awesome, Budicon and Google Fonts.

Scripts: Magnific Popup, Jarallax, Masonry, imagesLoaded, FitVids.js, Waypoints, FlexSlider, SlickNav, Superfish and Tipsy.

Changelog

View changelog: heronwp.com/docs/simple-elegant/changelog

Support

Visit our support desk: heronwp.com/support